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SEA Marketing Manager – Alternative Search (m/f/d)

Permanent employee, Full-time · Germany (Berlin)

Your Team
Florian Kraehe (Head of Search) is currently looking for a SEA Marketing Manager – Alternative Search (m/f/d) to join the Paid Search team.
Role & Responsibilities
  • Discover, extend and grow our current Alternative Search channels (Bing, Yandex, Seznam), eventually entering into unchartered territories (Yahoo Japan, Baidu)
  • Develop robust and future-proof infrastructure for Alternative Search channels that’s heavy on automation
  • Own your Marketing Campaigns – carry full responsibility for the creation, analysis and management of high-spending SEA campaigns and accounts across markets, languages and verticals
  • Be accountable for the growth and performance of SEA accounts answering directly to our Head of Search. Track, monitor, and optimize performance with Key Performance Indicators in mind
  • Create campaigns from scratch
  • Assist our Head of Search in creating the infrastructure necessary to go from hundreds to several hundred to thousands of SEA accounts
  • You know how to make a point discussing with our Head of Search, our CMO or our Chief Executive Officers
  • Be co-responsible (together with our Head of Search) for Compado’s SEA acquisition strategy. Develop and implement own paid search strategies to drive user acquisition, conversions and overall efficiency
  • Help to put structures and processes in place – and own them – to go from entrepreneurial to institutionalized
  • When necessary, train and mentor junior SEA staff to get up to speed
  • Monitor campaign performance and optimize for maximum profitability while reaching ambitious Objectives and Key Results
  • Oversee own projects – from the very beginning on your own authority and on your own budget!
  • Collaborate with the Product & Content Team for Quality Score Optimization
Requirements
  • A track record that demonstrates your ability to create and maintain profitable campaigns
  • Experience in Bing/Microsoft Ads (mandatory)
  • Experience in one or several of the following Alternative Search channels is a big plus: Yandex, Seznam, Baidu, Yahoo Japan
  • You are able to manage multiple accounts (50+), targeting various GEOs
  • Comfortable with high ad spends, 6-digits-or-higher preferred
  • An academic marketing/business degree or similar is a plus, but optional
  • At least 2 years of experience in managing ROI-based SEA campaigns or a highly convincing track record
  • You like to work at a fast pace and in a dynamic environment
Why Compado?
  • Contribute to one of Berlin’s most exciting growth stories
  • High learning curve in a well-funded performance environment
  • Product with nearly-unlimited potential for growth
  • Lead a “work from everywhere” lifestyle, with an optional office in the heart of Berlin
  • Unusually high SEA spends in 45+ countries. If you work with us, you’ll see the Champions League
  • SEA means SEA. We try to free up our SEA Managers so they can concentrate their efforts on marketing. Tracking, Product and Intelligence are handled by interfaces
  • High focus on automatization, collaborating with Tech. Our motto: Automatisation does not stop at Bidding Strategies!
About us
Compado is the market leader in developing automated ranking and recommendation technology for commercial products. Grounded in big data, our technology lists, ranks and automatically recommends commercial products based on our machine learning software.  Operating in more than 70 countries, we empower high-profile consumer brands such as Hello Fresh, Babbel, Parship and others to achieve outstanding growth by delivering interested clients to our partners and helping them scale their online performance.
 

We have decided that traditional working is over. We went fully remote and are spearheading the remote working movement within Berlin’s start-up scene. With us, you can work from anywhere.
If you are eager to be a part of phenomenal growth and trust we can shape one of Berlin’s fastest-growing ventures together in an impactful way, we are very excited to receive your application.
Interested? That's great!
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